Box Office Report: Is It 2021 Yet?

October 26, 2020

Happy Monday, everyone. Yes, we are back for another round of everyone's favorite game: How Much Worse Can It Get: Hollywood Edition!

There aren't a whole lot of movies getting theatrical releases right now, a revelation that I'm sure will shock and appall many of you. Now is the time to dump movies that studios either knew were going to fail but were contractually obligated to get into theaters, or, if you're Disney, keep putting re-released classics onto the screens in the hopes that someone will notice. We're in the first half of what would normally be awards season-friendly screening weeks, but you don't see much evidence of that on the schedule. Now that the qualification period for the Oscars has been pushed back to mid-February, a lot of movies are taking their chances in what would usually be the dumping ground for bad movies. Up is down and cats and dogs are living together. Mass hysteria. Many of those Oscar-baity titles will get limited releases then go digital quickly, I imagine. That's a strategy they seemed to be moving towards more even before the plague hit us. We'll see how that goes. I'll still be here writing about it. Look, it's this or more getting mad at Chris Pratt and I'm only human.

For the third week in a row, Liam Neeson's latest angry man with a gun action-thriller Honest Thief sat in the top spot, although it's still only pulled in $7.4 million in that short period of time. That's gangbusters compared to the lion's share of the market right now. The numbers for Tenet are slowing down further and I'm not sure how much longer Warner Bros. can keep this thing in theaters. Then again, what are they going to replace it with?

The highest-ranked new movie of the week was the supernatural horror movie The Empty Man at number four. The movie didn't screen for critics, which is always a good sign, and the D+ CinemaScore rank certainly cements its status as a film that was dumped into that slot. Still, for a movie with zero buzz and terrible reviews and a COVID-19 release, getting $1.265 million from 2,027 theaters is nothing to sneeze at.

Disney added yet another re-release to the slate with Monsters, Inc., which brought them an extra $494,000. That's a cool $74k more than After We Collided, which is a sequel to that film that was originally 1 Direction fan-fiction. The latter, however, did pull in a higher per-theater average with $913 per cinema from 460 locations. And yes, they're making more sequels to this. There's a lot of these books. Yes, it's depressing.

Boy, the thrills just don't stop, do they?

You can check out the rest of the weekend box office here.

What films did you watch this weekend? Let us know in the comments.

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